Performance marketing
rethought.
ONLYONEWAY combines strategic consulting, ongoing affiliate programme management and content commerce expertise under one roof – founded by Alexander Hollstein, active in the industry since 2007.
ONLYONEWAY –
Affiliate with conviction.
One agency, one expert, direct accountability. No anonymous team – Alexander Hollstein manages personally.
ONLYONEWAY is your specialist affiliate agency for tailored strategies in performance marketing. Founded by Alexander Hollstein – an experienced expert with over 20 years in the industry, specialising in affiliate marketing since 2007.
The service portfolio goes far beyond classic programme management: from continuous optimisation to in-depth market analyses and innovative channel strategy development. Whether startups, established retailers or international brands – every programme receives individual attention.
Affiliate marketing is not just a channel – it is a framework: the ability to use SEM, retargeting, content, price comparisons, coupons, display and more on a pure performance basis.
🎯 Affiliate Consulting
Strategic advice – independent, results-driven.
📈 Programme Analysis
In-depth audit: potentials and weaknesses.
🏗️ Programme Setup
From network selection to first partner.
⚙️ Affiliate Management
Daily operations, acquisition, stats, optimisation.
🎓 Training
Practical coaching for in-house teams.
🏷️ White Label
Affiliate management under your brand.
Trusted by leading brands.
From boutique shops to international hotel chains – ONLYONEWAY advises and manages programmes across a wide range of industries.









