Turn your reach into
revenue.
Content commerce for publishers, media brands and creators – from advertorials to deeplinks to fully integrated affiliate strategies.
Affiliate as a revenue model
for editorial content
Content commerce is more than a few embedded links. With the right affiliate programme strategy, your editorial reach becomes a reliable, scalable revenue channel – without compromising journalistic independence.
Book publisher consultation →Advertorials –
content meets commerce.
Advertorials combine editorial quality with commercial objectives – a format equally attractive for publishers and advertisers.
📰 Benefits for Publishers & Media
- Predictable revenue via fixed fee AND affiliate performance
- Editorial control remains with the publisher
- High CPMs compared to pure display advertising
- Topically relevant content strengthens reader loyalty
- No technical infrastructure required – simple integration
- Combinable with deeplinks and performance commissions
- Long-term partnerships with dedicated contacts
- Content can be optimised for SEO
- Dual revenue: one-time creation fee + ongoing sales commission
🏪 Benefits for Advertisers (Merchants)
- High-quality, target-group-relevant placement in credible environment
- Brand-safe: editorially designed content protects the brand
- Lasting SEO effect through genuine, linked content
- Higher conversion than pure display – content builds trust
- Performance component makes ROI measurable
- Long-term visibility – articles remain indexed
- More targeted than classic display campaigns
- Ideal support for product launches
- Combinable with exclusive voucher codes for tracking
Native Content Articles
Editorially designed article in your medium's style – thematically embedded, with deeplinks to product pages.
Test & Review Features
Product tests, comparisons and guides – combining editorial credibility with high purchase intent.
Newsletter Advertorials
Sponsored content in newsletters with performance tracking – ideal for email publishers with loyal readership.
Video & Social Content
Sponsored videos, reels or posts with affiliate links – measurable via tracking parameters and discount codes.
Product Placements
Integration into existing editorial sections – minimal effort, maximum authenticity.
SEO Advertorials
Long-term indexed content that organically attracts purchase-intent traffic and generates ongoing commissions.